About

I love realizing how little I know.

As a hardware engineer, I am constantly in awe of the magic of electricity. I know LEDs and sub-1kW power conversion and distribution pretty well, but things like FPGA and RF design would require a whole new EE degree. As a digital marketer, I understand the basics of SEO-friendly content creation and persona-based campaign optimization, but I still leave generating complex report to our data analysts sages and cannot even wrap my head around what the development team goes through to even get useful information onto our site, never mind quickly and in several languages.

While I am pretty sure being a great full-stack developer is as far beyond me as being a genius wireless designer, I figured I should probably at least know which direction to plug in the antenna. This site is rather meta, as I am using HTML on a WordPress site to chronicle my experiences with HTML and WordPress and will be using GA to track how many of you wonderful people engaged with my posts about learning Google Analytics.

Join me, won’t you?